BLACKPINK’s Lisa has been working the global press as late with a star turn on the recent season of White Lotus, performances at Coachella and The Oscars and a number of big-name collaborations. It feels like she’s really broken through, which means offers must be flying in. Now is the time to pick and choose.
This being The Bias List, I get to express my distaste for Maroon 5’s oeuvre. If I had it my way, anything even tangentially K-pop related would stay far from their brand of whitebread blandness. However, they’re insanely popular so from a commercial standpoint I guess this team-up makes sense. And rather than stand as a Lisa single, Priceless is very much a Maroon 5 track she just happens to be a part of. Even in that regard, the song is as banal as a cup of room temperature water. Its light, vaguely funky instrumental positions itself in the background, as unobtrusive as pop music gets.
The melodies echo this flatness. Priceless is an early-summer vibe. Music to chill to. By the time Lisa comes in for verse two, brandishing a blend of spoken word and vocals, I’m grateful for a new texture and hint of personality. She’s easily the best thing about this song, and I guess that counts for something. But if she’s going to collaborate with more western artists, I’d recommend targeting performers with more bite and something interesting to say.
Hooks
7
Production
7
Longevity
7
Bias
7
RATING
7