Though VIVIZ’s music has never been able to reach the heights of their work with GFriend, my favorite single and album were released during the summer. The trio’s sweet vocal tones fit the season well. Another team who match summer perfectly is the dynamic duo of producers Daniel Caesar and Ludwig Lindell. They’ve given us classics like Red Flavor, All Night, Icy, Pretty Pretty and Oh My Summer — among many more. However, we haven’t heard a song from them in awhile. That changes today with La La Love Me.
I wouldn’t put La La Love Me in the same class as any of those songs I just mentioned, but its bounding dance energy is a refreshing summer balm. It sees VIVIZ attempt a WJSN-esque approach — shimmering and bright but often anchored by a pounding beat. La La Love Me is at its best when this percussion is allowed to go full bore. Too often, the track pussyfoots around. The verses stall energy in a way I wouldn’t expect from this songwriting team, laying low to pass the time rather than bounding forward as highlights of their own. This contrast between verse and chorus is frustrating and is only exacerbated by a subdued bridge. Piecemeal song structures like this have always been a pet peeve of mine — particularly when it comes to dance music.
La La Love Me‘s chorus is by far its standout moment. I love the percolating rhythms and there’s enough melodic variety to keep the hook interesting. It’s a shame we must wade through so much flatlining to get to this point, but ultimately the journey is worth it. If VIVIZ can find a way to maintain this excitement across an entire track, they may just find their musical niche.
Hooks
8
Production
8
Longevity
9
Bias
8
RATING
8.25