KRAFTON, Inc. recently held an Investor Relations (IR) briefing on February 11 around its fourth quarter and 2024 financial results, signaling an all-time high in sales.
For those that live and breathe data, KRAFTON recorded 2.7098T KRW and operating profit (OP) of 1.1825T KRW for 2024, marking year-over-year (YoY) growth of 41.8% in sales and 54.0% in OP, driven by the continued expansion and sustainability of the PUBG I.
Meanwhile, in Q4 2024, KRAFTON recorded 617.6B KRW in sales and 215.5B KRW in OP, reflecting YoY increases of 15.5% and 31.1%, respectively.
CEO CH Kim stated the following:
“While continuing to expand the PUBG IP, we will accelerate the discovery of a new franchise IP to further reinforce our competitive edge in the global gaming market.
With our AI technology defining the future of gaming experiences, we aim to evolve beyond game development as a company that ultimately advances the global entertainment ecosystem.”
Looking ahead, KRAFTON stated that they plan significant investments in securing a ‘Big Franchise IP’, in line with its ‘Scale-up the Creative’ strategy and the continued expansion of the PUBG IP.
Learn more via the official KRAFTON newsroom press release.
Source: Press Release
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