In the seventeen months since we last heard from Kwon Eunbi on this blog, she’s switched agencies, leaving poor Woollim Entertainment home to Drippin and Golden Child’s Jangjun and… no one else. She’s now signed with RBW, an agency that can be very prolific but tends to flatten their artists’ sounds in generic ways. New single Dejavu maintains Eunbin’s dance-forward style, but subdues it to fit within today’s trends.
Dejavu has a pulse, especially when it hits its chorus, but it still feels like the instrumental is churning underfoot rather than sweeping up and hitting you full-on. You can blame the muted synths and strings for this. They’re not particularly idiosyncratic, ripped right from a 2020s nu-disco sample pack. Similarly, Dejavu‘s melody flits here and there, climaxing in a gentle hit of serotonin. However, it all passes by with little effect. No single hook sticks out, choosing instead to trace the lines of the pleasant but innocuous instrumental. Like so many songs released this year, Dejavu is completely fine, yet I already know I’ll struggle to remember it in a month’s time.
Hooks
7
Production
8
Longevity
8
Bias
7
RATING
7.5
